Continuously-tracked intelligence across every AMFI fund — portfolio, sector, and macro signals in one terminal, built for advisors, MFDs and analysts.
Last Updated: February 1, 2026
This Cookies Policy explains how EquiResearch ("Company," "we," "us," or "our") uses cookies and similar tracking technologies when you visit our website EquiResearch, use our mobile applications, or interact with our services (collectively, the "Platform"). This Policy provides you with clear and comprehensive information about the cookies we use and the purposes for using them.
By continuing to use our Platform, you consent to the use of cookies in accordance with this Cookies Policy. If you do not agree to the use of cookies, you should adjust your browser settings accordingly or refrain from using our Platform. Please note that disabling certain cookies may affect the functionality of our Platform and your user experience.
This Cookies Policy should be read alongside our Privacy Policy, which provides detailed information about how we collect, use, and protect your personal information. Together, these policies provide a comprehensive overview of our data collection and usage practices.
We may update this Cookies Policy from time to time to reflect changes in technology, regulation, or our business practices. Any changes will be posted on this page with an updated revision date. We encourage you to periodically review this Policy to stay informed about our use of cookies.
Cookies are small text files that are placed on your computer, smartphone, tablet, or other device when you visit a website. Cookies are widely used by website operators to make their websites work, to work more efficiently, and to provide reporting and analytics information.
Cookies serve various functions, including enabling the website to recognize your device and remember your preferences, improving website performance and security, providing personalized content and advertisements, and gathering statistical information about how visitors use the website.
Cookies set by the website owner (in this case, EquiResearch) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website, such as advertising, interactive content, and analytics.
The parties that set these third-party cookies can recognize your device both when it visits the website in question and also when it visits certain other websites. We do not control how third-party cookies are used, and we encourage you to check the websites of these third parties for more information about their cookies and how to manage them.
We use several types of cookies on our Platform, each serving a different purpose. Below is a detailed description of the categories of cookies we use:
These cookies are essential for the operation of our Platform. They enable core functionality such as security, network management, and account access. Without these cookies, the services you have asked for cannot be provided. These cookies do not store any personally identifiable information.
Examples of strictly necessary cookies include:
• Session cookies that manage your login state and maintain your authenticated session
• Security cookies that detect repeated failed login attempts and protect against unauthorized access
• Load-balancing cookies that distribute traffic across our servers to ensure optimal performance
• User preference cookies that remember your consent choices for cookie usage
You cannot opt out of strictly necessary cookies, as they are essential for the proper functioning of our Platform.
Functional cookies enable the Platform to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.
Examples of functional cookies include:
• Cookies that remember your language preferences and regional settings
• Cookies that remember your display preferences, such as font size or dark/light mode
• Cookies that remember your portfolios, alerts, and dashboard configurations
• Cookies that enable social media sharing functionality
• Cookies that remember information you have entered into forms to avoid re-entering it
Analytics cookies help us understand how visitors interact with our Platform by collecting and reporting information anonymously. These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Platform.
We use analytics cookies to understand which pages are the most and least popular, how visitors navigate through the Platform, how long visitors spend on various pages, which features and content are most engaging, what search terms bring visitors to our Platform, and how visitors access our Platform (device type, browser, operating system).
The information collected by analytics cookies is aggregated and does not directly identify individual visitors. We use this information to improve our Platform and to provide content and features that better meet the needs of our users.
We use the following analytics services:
• Google Analytics: We use Google Analytics to analyze usage patterns and improve our Platform. Google Analytics uses cookies to collect information about how visitors use our website. For more information about how Google Analytics uses cookies, please visit the Google Analytics Cookie Usage page.
• Mixpanel: We use Mixpanel to track user behavior and engagement with specific features of our Platform. For more information about Mixpanel's privacy practices, please visit Mixpanel's privacy page.
Performance cookies collect information about how visitors use our Platform, such as which pages are visited most often and whether visitors receive error messages from web pages. These cookies do not collect information that identifies individual visitors. All information collected by these cookies is aggregated and therefore anonymous.
Performance cookies are used to improve how our Platform works, to identify and resolve technical issues, to test different designs and features, and to measure the effectiveness of our communications and marketing campaigns.
These cookies are used to deliver advertisements that are more relevant to you and your interests. They may be set by us or by third-party advertising networks. These cookies track your browsing behavior across websites and build a profile of your interests, which may be used to show you relevant advertisements on other websites.
Currently, we do not use advertising cookies on our Platform. However, we may introduce advertising features in the future, and this Policy will be updated accordingly. If we do introduce advertising cookies, we will provide appropriate notice and obtain any required consents.
Our Platform includes social media features, such as sharing buttons and links to our social media profiles. These features may set cookies that track your browsing activity across websites. We do not control these third-party cookies. You should check the privacy and cookie policies of the relevant social media platforms for more information about how they use cookies.
Social media platforms whose features may be integrated into our Platform include LinkedIn, YouTube, and X (formerly Twitter). When you interact with these features, the relevant social media platform may collect information about your visit to our Platform.
Cookies can remain on your device for different periods of time depending on whether they are "session" or "persistent" cookies:
Session cookies are temporary cookies that expire when you close your browser or when your session ends. They are used to enable certain functions of our Platform during a single browsing session. Session cookies do not collect information from your device and are deleted from your device when you close your browser.
Examples of session cookies we use include cookies that maintain your authenticated session while you are logged in, cookies that remember items you have added to your portfolio during a single session, and cookies that enable secure form submissions.
Persistent cookies remain on your device for a set period specified in the cookie. They are activated each time you visit the website that created the cookie. Persistent cookies help us recognize you as an existing user, so you do not need to log in every time you visit our Platform.
The duration of persistent cookies varies depending on their purpose. Some cookies expire after a few minutes, while others may persist for several months or years. For example, cookies that remember your login credentials may persist for 30 days, while cookies that remember your preferences may persist for up to 12 months.
Below is a list of the specific cookies we use on our Platform, along with their purposes and durations:
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| session_id | Maintains your session state | Session | First-party |
| csrf_token | Security protection against cross-site request forgery | Session | First-party |
| auth_token | Authenticates your login session | 30 days | First-party |
| cookie_consent | Stores your cookie consent preferences | 12 months | First-party |
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| theme_preference | Remembers your dark/light mode preference | 12 months | First-party |
| language | Stores your language preference | 12 months | First-party |
| dashboard_layout | Remembers your dashboard configuration | 12 months | First-party |
| recent_searches | Stores your recent search queries | 30 days | First-party |
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| _ga | Google Analytics - distinguishes unique users | 24 months | Third-party |
| _gid | Google Analytics - distinguishes unique users | 24 hours | Third-party |
| _gat | Google Analytics - throttles request rate | 1 minute | Third-party |
| mp_* | Mixpanel - tracks user behavior | 12 months | Third-party |
In addition to cookies, we may use other similar technologies on our Platform:
Web beacons (also known as "pixel tags" or "clear GIFs") are tiny transparent image files that can be embedded in web pages and emails. We may use web beacons to track user behavior, measure the effectiveness of marketing campaigns, and gather statistical information about our Platform usage.
Web beacons are often used in conjunction with cookies to track user activity across websites. When you view a page containing a web beacon, the web beacon sends information to our servers, including your IP address, the time the page was viewed, and the type of browser used.
Local storage is a web technology that allows websites to store data locally on your device. Unlike cookies, data stored in local storage does not expire automatically and remains until it is explicitly deleted. We may use local storage to store user preferences, cache data for performance optimization, and maintain application state.
Local storage is generally used for storing larger amounts of data than cookies allow (typically up to 5-10 MB compared to 4 KB for cookies). We use local storage to store cached financial data, user interface preferences, and application configuration settings.
Session storage is similar to local storage but is cleared when the browser session ends. We use session storage to maintain temporary data during your browsing session, such as form data, navigation history within our Platform, and temporary cached data.
Device fingerprinting is a technique that collects information about your device configuration to create a unique identifier. This information may include your browser type and version, operating system, screen resolution, installed plugins, time zone, and language settings. We may use device fingerprinting for security purposes, such as detecting fraudulent activity and preventing unauthorized access.
You have several options for managing cookies on your device:
Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options," "Preferences," or "Settings" menu of your browser. The following links provide information on how to manage cookies in popular browsers:
• Google Chrome: chrome://settings/cookies
• Mozilla Firefox: about:preferences#privacy
• Microsoft Edge: edge://settings/privacy
• Apple Safari: Preferences > Privacy
Please note that blocking or deleting cookies may affect your ability to use certain features of our Platform and may impact your user experience.
When you first visit our Platform, you will be presented with a cookie consent banner that allows you to accept or reject different categories of cookies. You can change your cookie preferences at any time by clicking the "Cookie Settings" link in the footer of our website.
Your cookie preferences are stored in a cookie on your device. If you delete all cookies from your browser, you will need to set your preferences again the next time you visit our Platform.
You can opt out of specific third-party cookies by visiting the following opt-out pages:
• Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout
• Network Advertising Initiative Opt-Out: https://optout.networkadvertising.org/
• Digital Advertising Alliance Opt-Out: https://optout.aboutads.info/
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Currently, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As a result, we do not currently respond to DNT browser signals. If a standard for responding to DNT signals is adopted in the future, we will update this Policy accordingly.
If you choose to disable or delete cookies, you may experience the following consequences:
• You may not be able to use certain features of our Platform that require cookies to function
• You may need to log in each time you visit our Platform, as we will not be able to remember your authentication
• Your preferences and settings may not be saved between visits
• Some pages may not display correctly or may take longer to load
• You may see more generic content rather than personalized content based on your interests
• We will not be able to analyze your usage patterns to improve our Platform
If you experience any issues after changing your cookie settings, please try clearing your browser cache and reloading the page. If problems persist, please contact our support team for assistance.
Our Platform may contain content or functionality provided by third parties. These third parties may set their own cookies on your device when you interact with their content or functionality. We do not control these third-party cookies and are not responsible for the practices of these third parties.
We encourage you to review the privacy and cookie policies of any third-party services you interact with through our Platform. Third parties that may set cookies on our Platform include:
• Google (for analytics and authentication services)
• Social media platforms (LinkedIn, YouTube, X)
• Payment processors (for subscription payments)
• Content delivery networks (for performance optimization)
Please note that blocking third-party cookies may affect the functionality of features provided by these third parties.
Information collected through cookies is subject to our Privacy Policy. We implement appropriate technical and organizational measures to protect the data collected through cookies against unauthorized access, alteration, disclosure, or destruction.
We do not use cookies to collect sensitive personal information, such as financial account numbers, health information, or government identification numbers. However, cookies may collect personal information such as your IP address, device identifiers, and browsing behavior, which is processed in accordance with our Privacy Policy.
For more information about how we handle your personal information, please refer to our Privacy Policy, which is available on our Platform.
We may update this Cookies Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the "Last Updated" date at the top of this Policy and post the updated Policy on our Platform.
If we make material changes to this Policy, we will provide notice through the Platform or by other means, such as email. We encourage you to review this Policy periodically to stay informed about our use of cookies.
Your continued use of our Platform after any changes to this Policy constitutes your acceptance of the updated Policy.
If you have any questions or concerns about this Cookies Policy or our use of cookies, please contact us at:
EquiResearch
Privacy Team
[Registered Address]
Mumbai, Maharashtra, India
Email: privacy@xyz-analytics.com
Phone: [Phone Number]
We will respond to your inquiries within a reasonable timeframe.
Thank you for taking the time to read our Cookies Policy. We are committed to being transparent about our use of cookies and to respecting your privacy choices.
Effective Date: February 1, 2026